Friday, August 2, 2013

MCHD WOMEN, INFANTS AND CHILDREN (WIC) PROGRAM IS CELEBRATING WORLD BREASTFEEDING WEEK WITH A SPECIAL EVENT

The Monongalia County Health Department (MCHD) Women, Infants and Children (WIC) Program is celebrating World Breastfeeding Week (August 1 - 8 ).  This year’s theme is “BREASTFEEDING SUPPORT: CLOSE TO MOTHERS” and highlights the importance of breastfeeding counselors. Even when mothers are able to get off to a good start, all too often in the weeks or months after delivery there is a sharp decline in breastfeeding practices. This is when mothers do not visit a healthcare facility and a community support system for mothers is essential. By employing breastfeeding counselors who work directly with WIC mothers, the MCHD WIC program provides the needed support system.

Not only moms, but the entire community needs to be aware of the importance of breastfeeding during the first year of life.   Many medical authorities, including the American Academy of Pediatrics, strongly recommend breastfeeding because breast milk provides several benefits for infants: breast milk contains antibodies that can help the baby fight off viral and bacterial infections, contributes to proper weight gain and has been linked to higher IQ scores in later childhood. There are also benefits for a mother who is breastfeeding. Breastfeeding mothers have a lower risk of breast and ovarian cancer and tend to lose the weight gained during pregnancy faster because of the calories burned when they breastfeed.

The MCHD WIC Program encourages breastfeeding mothers, expecting mothers and others to come out to enjoy, learn and share as we celebrate World Breastfeeding Week in our community with a “Breastfeeding Awareness Walk” in Monongalia County (details follow).


The Monongalia County WIC Office will be honoring and supporting breastfeeding families with a “Breastfeeding Awareness Walk” on Thursday August 8th at 7:00 p.m.  The Walk begins at the top of High Street in downtown Morgantown.  Breastfeeding moms, babies, their families and all who wish to join in the celebration are welcome.  Walkers will meet at the intersection of High and Wiley Streets, in front of the Wesley United Methodist Church, at 7:00 p.m. The group will walk along the right sidewalk to the Courthouse Square where everyone will enjoy light refreshments, small gifts, drawings, and each other’s company.  The Morgantown Police Department will assist with street crossings. This is the 5th year for this event!  The Walk is co-sponsored by the MCHD WIC Program and the Ruby Memorial Breastfeeding Task Force.  For more information call the Monongalia County WIC Office at 304-598-5181.

Join us in a World Breastfeeding Week Celebration and show your support for a stronger, healthier community through breastfeeding! 

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